THE DEVELOPMENT POTENTIAL OF AGRICULTURAL ENTERPRISES IN UKRAINE IN CONDITIONS OF MILITARY AGGRESSION

Abstract

The potential for the development of agricultural enterprises in conditions of military aggression is studied as a key factor in maintaining the economic stability of the agricultural sector. It is substantiated that military threats transform business conditions, affecting resource supply, logistics chains, investment activity and personnel potential of enterprises. It is determined that the further development of the industry depends on the effectiveness of state agrarian policy, the level of investment activity, the introduction of innovations and the strengthening of institutional foundations of management. With an integrated approach, agricultural enterprises can become a key factor in sustainable economic growth and development of rural areas of Ukraine. The current state of development of agricultural enterprises in Ukraine is characterized by a combination of significant production potential and systemic problems that hinder its full implementation. The directions for realizing the potential for the development of agricultural enterprises by increasing management efficiency, diversifying production, introducing innovative technologies and strengthening cooperative ties are revealed. It is proven that the rational use of existing potential contributes to the restoration of production activities, ensuring food security and creating prerequisites for the post-war development of the agricultural economy. The expansion of cooperative ties, access to financial resources and state support programs create conditions for increasing the investment attractiveness of the agricultural sector. It is determined that the orientation of agricultural enterprises towards sustainable development, greening of production and increasing the added value of products can become the basis for strengthening the competitive positions of the agricultural sector in the long term.